ss_blog_claim=bf53c2c2a6b5e4b759eb9b46babec032 Stephen the dog: Nabsico Response

Friday, May 15, 2009

Nabsico Response

Nabisco recently responded to my last letter

Hi Stephen,
Thank you for visiting
Thanks so much for taking the time to contact us with your suggestion. We're always delighted when people care enough about our products and packaging to offer their own creative ideas.
As you might know, we have a new "unsolicited ideas" policy that allows Kraft to consider some types of ideas (mainly for new products and packaging innovations) submitted by consumers. However, our policy does not cover unsolicited ideas regarding: product line extensions, packaging changes, advertising, promotions and recipes ideas.
So, those types of ideas are not sent along to our new "Innovations Team," who is responsible for analyzing unsolicited ideas under our new policy.
But, we do want you to know that comments shared by our consumers can be very helpful to Kraft. Various Kraft teams do review comments such as yours, which help us identify consumer trends, preferences and needs.
Also, I am delighted to hear that you are pleased with us/our product.Our goal is to maintain the highest quality products and to create a variety of new products that are enjoyable. It is gratifying to learn that our efforts have been successful. I will pass your comments on to the appropriate parties.Kraft is NOT recalling any products in connection with the recent salmonella outbreak involving peanut products manufactured by Peanut Corporation of America’s (PCA), Blakely, GA, facility.
Again, we appreciate you contacting us and applaud both your creativity and loyalty.
It was great hearing from you, and remember we're always updating our site so visit us again soon!
Kim McMillerAssociate Director, Consumer Relations


At May 19, 2009 at 8:53:00 AM EST , Blogger BenSpark said...

the exact same response? I think you aren't annoying them enough or they are not taking you seriously enough to give an actual response.

BTW in your FF disclaimers you are copying and pasting an old balance of $17,000 or so.


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